Yue Restaurant: Turning Local Content into Store Visits and Repeat Business

Project Overview

For Yue Restaurant, we connected store content, group-buying offers, local creators and livestream operations into a repeatable customer-acquisition system. Content created reasons to visit, offers reduced first-purchase friction, and live/community engagement supported both store traffic and repeat business.

Core Services Used

• • Built content pillars around signature dishes, occasions, atmosphere and service
• • Designed entry offers, bundles and seasonal group-buying packages
• • Activated local creators and used livestreams for real-time enquiries and conversion
• • Tracked engagement, voucher purchase, redemption, store visits and repeat behavior

Service Scope

• • Local Content Strategy
• • Group-Buying Offers
• • Creator Visits
• • Livestream Operations
• • Store Conversion Tracking